The Culture of Total Beauty
Beauty is not just external. It is everything: what you do and how you do it. Beauty lies in the material you use, as well as in the way you treat those who use it. True beauty is the shape of things to come when you make the right decisions. It is a philosophy. It is a culture. Our culture.
At La Biosthétique we call it The Culture Of Total Beauty.
Life and beauty, bios and aesthetics - the combination of natural ingredients, state-of-the-art research and a passion for beauty have always defined the philosophy of the La Biosthétique brand ever since day one. Premium quality is not simply a possibility; it is the prerequisite. It is the roots - for the Culture Of Total Beauty.
Paris, world capital of beauty - This is where La Biosthétique has its roots and its headquarter. The elegance, the passion and the eye for fashion, art and culture, all of which are connected with this spiritual Mecca of aesthetics, and all this inspires and guides the thoughts, feelings and actions of La Biosthétique. That is why Paris is our headquarter, the geographic heart of our company. We combine this charm with the handcrafted precision and perfection that the Made in Germany seal represents all over the world: We research and produce in Pforzheim, on the outskirts of the Black Forest.
Global brand and family-run company: Since it was founded, La Biosthétique has been an owner-run company. Siegfried Weiser took over the company from founder Marcel Contier. Today, he runs it together with his sons Jean-Marc and Felix - with the absolute conviction that values and attitude are just as important for La Biosthétique as the products: A sustainable treatment of resources, responsibility to customers, employees and partners: Long-term thinking that always focuses on the individual. That's beauty, too. That's La Biosthétique.
Color & Make-UpDecorative cosmetics and hair colours are subject to fashions, and every La Biosthetique collection reflects the joy and passion for trends and developments. But one thing always remains unchanged: beyond the current trends, only the best quality provides care for skin and hair, health and true, radiant beauty.
La Biosthétique is exclusively available from our partners: In hair salons that align themselves with our values and our concept of premium quality. They are the most important ambassadors of our Culture Of Total Beauty.