Berlin Fashion Week July 2019

July in the German capital began with midsummer temperatures and fashionable highlights for the warm 2020 season. From colourful bathing suits by Sportalm to gutsy slogan T-shirts by Rebekka Ruètz to the elegance of Asian kimono gowns by Lana Mueller, Berlin Fashion Week once again offered an elegant and also sporty, laid-back preview of couture and also next summer’s beauty trends.

During their four days by the river Spree, the international La Biosthétique team created each collection’s individual hair and make-up looks exclusively designed for the Berlin Fashion Week. As the official beauty partner of MBFW Berlin, for the fourth time running, La Biosthétique Paris accompanied the designers as their beauty expert both at the main location and at some spectacular off locations such as the Velodrom (Marc Cain) and the Parochialkirche (Nobi Talai).

15 shows in 4 days

With the looks for 15 shows and numerous VIP guests, the La Biosthétique Paris team once again achieved a real tour de force. The teams managed by Creative Director Alexander Dinter (hair) and star make-up artist Steffen Zoll (make-up), consisting of 40 top hairdressers and 40 make-up artists from the international La Biosthétique salons admirably mastered this challenge, and created 15 wonderful catwalk looks for the celebrated shows of Christoph Rumpf, Lana Mueller, Danny Reinke, KXXK, NeoNyt, Lou de Bétoly, Maisonnoée, Marc Cain, Richert Beil, Damur, Sportalm Kitzbühel, Rebekka Ruètz, Lena Hoschek, Riani and Nobi Talai.

Countless German and international stars came and went all the time on the red carpets and in the front rows as guests of honour of the designers, causing a constant flurry of flashlights outside the show locations for days. In the presence of supermodels, actresses and influencers such as Natalia Wörner, Esther Schweins, Viktoria Rader (@vikyandthekid), Alexandra Lapp (@alexandralapp), Marie von den Benken (@regendelfin) and Paulina and Victoria Swarovski, the spring/summer collections presented by the designers whet the appetites of both press and public for the new fashion season.  

Fashion Week highlights by the river Spree

A few concepts particularly stood out from the impressive new collections that premiered at Berlin MBFW this July, including Marc Cain, Lana Mueller and Nobi Talai.

Lana Mueller

On early Monday afternoon, Lana Mueller, who is renowned for her sensuous gowns, kicked off the Fashion Week with her new geisha-style inspired collection. With her fashion, Lana Mueller, who has made Berlin her home, brought extravagance, elegance and soft feminine lines to the E-Werk, the hotspot of Berlin MBFW between Friedrichstraße and Potsdamer Platz. Alexander Dinter’s team supported the Asian kimono style of the model squad led this season by Paulina Swarovski, with a samurai look for the hair.


The models’ sleekly styled hair was tied into tight sumo knots on different levels at the back of the head. Side pigtails complemented the elegant movements of the models. On the starting day of Berlin Fashion Week, the intense partnership cultivated between Lana Mueller and La Biosthétique Paris for three years, experienced another milestone marked with numerous highlights.  

Colour (and Stars) in Motion at Marc Cain

Marc Cain presented his “Colour in Motion” collection in the huge round Velodrom between Prenzlauer Berg and Pankow. As a Berlin Fashion Week regular, the fashion label from Bodelshausen traditionally presented its eagerly awaited new collection on Tuesday evening. The audience studded with stars such as Heike Makatsch, The Boss Hoss, Janina Uhse, Esther Schweins and Yvonne Catterfeld was not disappointed and celebrated the new creations by Marc Cain with long-lasting applause. Once again, Marc Cain provided glamour not only next to, but also on the catwalk. Up-and-coming supermodel Kenya Kinski-Jones (daughter of Nastassja Kinski and Michael Jackson discoverer Quincy Jones) and former Victoria’s Secret model Caroline Winberg took to the runway.


The corresponding hair and make-up looks developed by La Biosthétique successfully completed the image. The make-up concept, which once again gave the topic “Colour in Motion” a special touch, worked with Eye Performer in Blue Lagoon as a significant element on the eyelids and Silky Eyes in Frosted Rose for the lips. An eyecatcher in the truest sense of the word.  

Nobi Talai

“Save The Best For Last”, says the proverb: accordingly, Berlin designer Nobieh Talaei crowned Berlin Fashion Week with her label Nobi Talai on Thursday evening. Against the impressive backdrop of the Parochialkirche in the Berlin Mitte district, the extraordinary talent of the German fashion scene presented her new collection with its prime focus on “creative continuity”. In the venerable 17th century walls, she won over the audience with her fashion inspirations for the future. Unusual and clean-cut but very stringent styles made people curious about the new season.


For this look Steffen Zoll created a very clean-cut, minimalist make-up. The leitmotif of the beauty concept was the expressive lip colour in bright orange. This radiant dash of colour was a perfect visual counterpart to the monochromatic eye and skin make-up.  

As part of Mercedes Benz Fashion Week, La Biosthétique Paris celebrated Vogue Germany’s 40th anniversary.

Responsible for creating the looks: La Biosthétique International Creative Director Alexander Dinter and La Biosthétique Make-up Artist & Lead Stylist Steffen Zoll

Our conclusion – Berlin Fashion Week was for La Biosthétique a perfect symbiosis between the amazing creations of the designers and the beauty looks of the La Biosthétique experts.